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Define: Social PPC

Define: Social PPC

As social media becomes increasingly integrated with day-to-day business operations, we are seeing more businesses turn to these platforms for marketing purposes. If approached in the right way you could see some great returns from social media marketing campaigns.

Part 1 – How to get content shared

Part 1 – How to get content shared

Since the wide adoption of social media, and even before, companies with an online presence have been taking steps to develop their own content that ‘fans’, customers and even friends can interact with. By creating content that users share, you can increase the reach of your company, which could ultimately increase sales, turnover and profits.

Reasons to use predictive analytics

Reasons to use predictive analytics

Growing up we are constantly told that predicting the future is at best mere guess work, and there is no real way to tell what our future may hold. While this may be the case for much of life, in business there are ways to make accurate forecasts. One option at your disposal to be able to do this is predictive analytics.

Virtualization 101

Virtualization 101

Productivity and cost-efficiency are two key factors of a successful business. However, these factors can be compromised due to financial issues brought about by using traditional in-house server models. One option at your disposal that could help you realize better success is virtualization.

Preventing profane content on FB

Preventing profane content on FB

An ever increasing number of businesses, especially small to medium ones, are finding that an online presence is a necessary part of attracting and retaining customers. One of the best ways to establish an online presence is to be where your customers are, and right now this is Facebook.

Essential hardware for your business

Essential hardware for your business

Regardless of the industry you operate in, hardware is the backbone for much of today’s successful businesses. By investing in high-quality hardware, not only can you save time, but see an increase in productivity, leading to a more positive state of mind and potentially increased revenue and profits.

IE security flaw exposed

IE security flaw exposed

As we increasingly come to rely on cloud-based systems, the browser will likely become even more important to business owners and managers. While there are a number of browsers out there, many Windows users prefer to use Internet Explorer (IE), largely because it is the browser which comes pre-installed on all Windows computers.